Psychedelia meets Trap - Banca Transilvania's stand at Beach Please
WHO
Vitrina Advertising, Banca Transilvania
When
June 2024
graphic design
illustration
The context
Banca Transilvania has made it a tradition being present at all the main Romanian festivals, and this year it was not an exception – BT activation could be found at this years newbie Beach Please, held in Costinești.
My responsibilities
I partnered with Vitrina Advertising to make the creative team’s vision come to life. My responsibility was to assist with the graphic design, to build up on the proposed directions for each room and manifest them into tangible designs, to create illustrations, decorations and other suitable assets and to come up with efficient implementing solutions that could be built with minimal hassle.
Kudos and Notes
Shout out to the amazing 3d skills of Diana Boacă and Teodora Olaru for bringing the designs to life, to Andra Mindirigiu for killer copy and last but not least, to Catalina Ciolan for trusting me with this and for coming up with such a cool creative direction. All the love to you, girls, proud to feature your names on my website and to give the credit you deserve.